For my small brand, participating in these events is a big step forward. At the same time, it’s something totally new for me, and I have no idea if I’ll actually get good results from it. Has anyone here taken part in these events? Did it help bring in more customers?
Honestly, it’s hit or miss. I prepare the same way each time, but the results can be completely different. I guess it also depends on the festival organizers, how well they promote the event and bring in visitors.
The better their marketing team does, the more people will show up, which is great for all the businesses participating. But your booth’s look also makes a huge difference. Right now, I prefer to shop for hop up tension fabric displays from Display Solution, and I always check out what else they offer for setting up a great booth. Banners and displays with my logo really help because they stand out, get noticed, and end up in people’s photos and videos.